- 21st May 2013
- Working with photographers in 23 countries.
Selling Photography Through Gallery 1839
Gallery 1839 is an online gallery promoting and selling the work of international contemporary fine art photographers and artists. It will introduce a mix from some of the most exciting emerging talent through to internationally established practitioners.
These include members of the London Photographic Association along with other invited international fine art photographers.
Each series of limited edition prints will be made exclusively for Gallery 1839 customers on a print to order basis.
Our principle objective is to encourage the collecting of contemporary photography by making it readily available at a price that is genuinely affordable.
Photographers – Artists
Applying to join Gallery 1839 (through website)
Photographers/artists who submit work for consideration do so by filling out the application form and uploading up to ten images, together with their statement and biography.
When choosing your images please keep in mind that this is a gallery and not a picture library.
Images must be saved at 72dpi - exactly 475 pixels over the longest edge and maximum size of 85 KB.
Artist statements and biographies are very important and must be well written. Please contact Nicola Joyce if you need assistance.
On acceptance of an application Gallery 1839 will contact the artist with further details of the application process and contract.
Members
All LPA members selected to be represented through Gallery 1839 will be offered a 60/40% commission split in their favor.
Non – Members
Photographers (whose work is selected) who are invited to sell their work on Gallery 1839 will be offered a 55/45% commission split in their favor.
Alternatively, they are encouraged to become a member of the London Photographic Association which entitles them to all of the membership benefits / discounts etc. and a more favourable commission split.
Working Method
Once an artists application has been accepted and terms agreed they will be asked to supply a high-resolution file from each of their images on a cd.
All prints will be made to order at Argento, part of the Metro imaging group ( London).
Photographers will not be required to provide prints for stock.
Every print will be stamped (embossed) with the Gallery 1839 London Stamp.
Each print will be accompanied with a Gallery 1839 stamped certificate of authenticity which will be signed by the photographer and feature the print edition number and essential details.
Signed certificates of authenticity are becoming common practice, as they offer essential, logistical advantages in an increasing international art market
Limited editions
Careful consideration should be given to the number of prints per edition. Gallery 1839 will offer advice in respect of the above as required.
When selling prints in limited editions we require the photographer to ring fence that edition and make it exclusive to Gallery 1839 through out the term of the contract. We ask this to secure the integrity of the edition size. We do not require exclusivity when selling open editions.
Sizing
Prints will be made to order giving the photographer the option to offer an image at a maximum of three different sizes - governed by file size.
File sizes
Print types
Lightjet Digital C-type/colour coupler prints
This is a colour print made onto digital C-type paper produced by projecting digital image information onto the paper using three high-powered lasers (red, green and blue). The printer has all the tools of Photoshop to produce the desired image. Printing on Fuji Crystal archive paper, which has excellent archival properties.
Ilford Galerie FB Digital, B&W paper
This is a premium quality B&W panchromatic photographic paper with neutral image tone on a gloss finish.
It is a silver gelatine - fibre based paper that was developed over several years by Steve Macleod at Metro Imaging in conjunction with the support of Harman Technology in Cheshire. Designed using traditional silver halide emulsion, on a double weight paper with excellent contrast, sharpness and is fully archival when processed accordingly.
This media has been described as the missing link in printing digital B&W, in effect the ‘Holy Grail’ of digital imaging.
Its panchromatic sensitivity has been optimised to operate with tricolour laser imaging devices such as the Durst Lambda and Oce Lightjet. The results are exceptional and compare favourably with prints that are produced in the conventional way.
Pricing
Gallery 1839 is a commercial sales outlet and to enable all parties to benefit, prints should be priced with the ‘sale’ in mind.
Photographer’s Remuneration
Photographers set the base price of the print sale.
Cost of making the print is added to that price to achieve the retail selling price.
The photographer and Gallery 1839 split their commission out of the base picture price.
Example
Base picture price £250.00
20x16 B/W print £90.00
Sub total £340.00
VAT @ 20% = £68.00 (UK value added tax)
Sale total £408.00
Artist commission at 55% of base price (£250.00) = £137.50
Gallery 1839 commission at 45% of base price (£250.00) = £112.50
Payment
You will be paid your share of the sale price by BACS directly into the bank account nominated by you in writing. Payment will usually be made within 40 days after the sold picture has been shipped by Metro provided payment has been received by us in cleared funds from the purchaser and provided the 14 days return date has passed without your Picture being returned to us.
Image by Luis Sanchez Martin: Wondering
If there are any areas you wish to discuss please contact Kevin O’Connor
